We often receive site optimization requests after SEO audits. In most cases, we share one and the same list of recommendations that are aimed at making a Drupal-powered website more crawler-friendly. The exceptions are sites that are distinctly different (unique) under the hood.
Daria Bochkareva, head of the website promotion and content support department at Initlab, delivered the “SEO Fundamentals, schema.org markup” lecture to students of the Kuban State University. Daria covered the main SEO aspects and tools and gave examples of the structured markup compliant with schema.org. The students will apply the acquired knowledge when doing the web dev tasks given to them at the website development course they attend at the Faculty of Computer Technology and Applied Mathematics of KubSU.